Jason Henderson, a Bakersfield Native, is the 2025 Via Arté Featured Artist. He began participating in Via Arté in 2012, learning from other artists and gradually progressing from the festival’s smallest size (4’x6’) to its largest (12’x12’). 

 
Jason's artwork—often characterized by vibrant colors and bold lines —is a nostalgic tribute to his childhood fascination with cartoons, comics, and pop art. He cites legendary comic book artist Jack Kirby as the primary influence behind his work.  
 
His artistic skills developed at the age of 5 when parents bought him a ream of printer paper, and his father challenged him to draw on every blank page.  The consistent support and encouragement of his parents allowed him to flourish as an artist.   
 
Jason hopes to ignite a passion for art within the community, and to encourage other young artists to pursue their dreams with unwavering dedication.